Happy Memorial Day!
Bankcard Processors, LLC
(850) 228-5571
jphaire@bankcardprocessors.biz
Cash flow is a company’s lifeline, especially in uncertain economic times. Businesses that accommodate a variety of payment options will win over more customers and increase the likelihood that they’ll be paid faster. Yet to fully maximize cash flow, companies must also reduce their DSO and minimize costly exception items.
Tip 1: Provide More Payment Options
Customer expectations are rising, and a positive customer experience is crucial for retention. The more payment options you can offer your customers, the better. This goes beyond credit cards, wire transfers, debit cards, checks and ACH transfers.
The use of digital wallets like Apple Pay and Google Pay is becoming increasingly common. More than two–thirds of Americans expect to have a digital wallet within two years, according to a survey last year by McKinsey & Co.
Remove any payment 'friction' from your merchant portal by using a system that lets your customers pay on their mobile device, via text message, digital wallets or online.
Tip 2: Reduce DSO
Think your company is doing the best it can to ensure customers are paying in a timely manner? Your DSO, or Days Sales Outstanding, might tell a different story. That’s the average number of days it takes for a company to receive payment from a sale or service rendered.
A business with a high DSO is typically experiencing lengthy delays getting paid by customers. So, anything that lowers DSO is good for business and a sign that the company’s cash flow is healthy.
Providing more payment options will help you reduce your DSO, as will invoicing immediately. An automated payment solution can also help cut down your company’s DSO by streamlining invoice management. This starts by speeding up payments and eliminating the lengthy processing time associated with paper checks.
Offering your customers payment options that they’re comfortable with, including self–service capabilities, also provides convenience and minimizes hassle to encourage on–time payments.
Tip 3: Minimize Exception Items
One red flag to watch out for: An inordinate amount of exception items, or payments that fail to be fully processed.
This can happen due to relatively simple mistakes like a typo on a check or a missing signature, though errors with credit cards, ACH transfers, lockboxes and other types of transactions can also end up as exception items.
An automated payment processing provider can minimize the occurrence of exception items by reducing human error and quickly identifying and correcting any issues. For example, DocuPhase’s form–based online portal prevents avoidable errors that can hold up the payment process by alerting the user when fields need to be corrected before the submission will go through.
Understanding credit card processing basics allows you to make better-informed decisions about which payment solutions are best suited for your business. For example, you can avoid unnecessary add-ons and fees by designing a payment environment that only delivers the specific features you need to securely, quickly, and easily process incoming card-based sales.
In the next section, we’ll explore the details of how payment processing works. First, we need to meet the key parties that make each transaction possible:
A credit card chargeback fee occurs when a cardholder disputes a particular charge on his or her credit card statement to nullify the transaction. This means the customer is requesting the card-issuing bank to return the funds back to his or her bank account.
A chargeback fee is issued by a bank for each chargeback dispute. When a chargeback is set into motion, the customer’s card issuing bank reimburses the cardholder for the transaction amount. When the card issuer/credit card provider reimburses the cardholder, they’re basically pulling the funds from their own pocket. The card issuer will then pull the transaction amount from the merchant’s account to recover the funds they’ve lost.
3 types of chargebacks
Chargebacks can be a hassle for merchants. Thankfully, your business can mitigate and avoid these unnecessary fees and disputes altogether by learning more about the different scenarios that cause chargebacks.
Here are three types of chargebacks your business should be aware of:
1. True fraud
A true fraud chargeback occurs when a cardholder’s card or account has been compromised and used by an unauthorized party to purchase products or services without the permission of the cardholder. This results in the cardholder filing a chargeback for unauthorized use of the card or account.
2. Friendly fraud
Friendly fraud chargebacks typically occur when cardholders claim they’re unaware of purchases made using their cards or they never received a product they paid for.
Friendly fraud can also occur when cardholders claim they returned products and ask for a refund, even if they never actually returned the product. In these instances, cardholders will often file disputes directly with their credit card companies to avoid interacting with merchants.
Sometimes friendly fraud can be an honest mistake — customers sometimes input the wrong delivery address or make a purchase without fully understanding recurring billing terms. Regardless of the motive, this type of fraud can result in money loss and a damaged reputation if not addressed properly.
3. Merchant error
Unfortunately, there are also chargebacks that can result from a mistake or error on the merchant’s end.
Merchant error chargebacks can be due to a multitude of factors. Whether you accidentally charge a customer twice for an item or ship an item to the wrong address, merchants should be aware of these mistakes to avoid triggering a chargeback dispute and fee.
How do chargebacks work?
Now that we’ve explored the different scenarios that could trigger a chargeback, let’s break down how a chargeback actually works:
Every transaction made requires an entire chain of participants, ensuring the process is seamless. Here’s every participant involved: